Who we are
Snugly · Website: www.snugly.co.za · Last updated: 05/10/2026
1. Introduction
This Privacy Policy explains how Snugly (“we”, “us”, “our”) collects, uses, shares and protects your personal information when you visit our website, buy our waterproof blankets, or contact us. We respect your privacy and process personal information in line with POPIA.
By using our website or placing an order, you acknowledge that you have read this policy. If you do not agree with it, please do not use the website.
2. Who We Are
The “responsible party” for your personal information is:
- Business name: Allsome Goods (PTY)Ltd. (Reg. no. 2023 / 127860 / 07)
- Email: info@snugly.co.za
- Phone: 064 900 9075
3. What Personal Information We Collect
Depending on how you use the website, we may collect:
- Identity and contact details: name, email address, phone number.
- Delivery and billing details: delivery address, billing address, and any delivery instructions you give us.
- Order information: products purchased, order history, returns and refund details.
- Payment information: payment is processed by our third-party payment providers. We do not store your full card number or CVV on our systems. We may receive a payment confirmation, the last four digits of your card and the payment status.
- Account information: your login details if you create an account.
- Technical information: IP address, browser type, device type, pages viewed, time spent on pages and referring website, collected through cookies and similar technologies.
- Communications: messages you send us by email, contact form, WhatsApp or social media, and any reviews you submit.
- Marketing preferences: whether you have opted in or out of marketing.
We do not knowingly collect special personal information (such as health, religion or biometric data) and ask that you do not send it to us.
4. How We Collect Information
We collect personal information directly from you (when you place an order, create an account, subscribe to our newsletter or contact us), automatically through cookies and analytics tools when you browse the website, and from third parties such as payment providers and couriers who confirm payment and delivery status.
5. Why We Use Your Information
We process personal information only for specific, lawful purposes:
- To process and fulfil your orders, including payment, packing, delivery and tracking.
- To manage your account and provide customer support.
- To handle returns, refunds, exchanges and warranty claims.
- To send order confirmations, delivery updates and other service messages.
- To send marketing communications, but only where you have given consent or where the law otherwise permits (see section 9).
- To improve our website, products and customer experience.
- To prevent fraud and keep the website secure.
- To comply with legal obligations, including tax, accounting and consumer protection laws.
We rely on the following legal grounds under POPIA: your consent, the performance of a contract with you, compliance with a legal obligation, and our legitimate interests (provided these do not unreasonably override your privacy rights).
6. Who We Share Your Information With
We do not sell your personal information. We share it only with trusted operators and service providers who need it to help us run our business, and who are required to keep it confidential and secure:
- Payment service providers: Payfast.
- Courier and delivery companies: The Courier Guy, Aramex, Fastway.
- Website hosting and e-commerce platform providers: WooCommerce.
- Email, marketing and analytics providers: Google Analytics, Meta.
- Accountants, auditors and legal advisers, where necessary.
- Authorities and regulators, where we are required by law, a court order, or to protect our rights.
If our business is sold or restructured, your information may be transferred to the new owner, who must continue to protect it in line with this policy.
7. Transfers Outside South Africa
Some of our service providers (for example, hosting, email or analytics providers) may store or process your information outside South Africa. Where this happens, we take reasonable steps to make sure the recipient is subject to laws, binding rules or an agreement that provide an adequate level of protection, as required by section 72 of POPIA, or we rely on your consent.
8. Cookies and Similar Technologies
Our website uses cookies, which are small text files stored on your device. We use:
- Essential cookies, needed for the website to work (for example, remembering items in your cart).
- Analytics cookies, to understand how visitors use the website.
- Marketing cookies, to show relevant advertising and measure campaigns.
You can manage or disable cookies in your browser settings. Blocking essential cookies may stop parts of the website from working properly.
9. Direct Marketing
We will send you marketing emails, SMSs or other electronic marketing only if you have opted in, or if you are an existing customer and we are promoting similar products and gave you a chance to opt out when we collected your details. Every marketing message will include a simple way to unsubscribe. You can also opt out at any time by contacting us.
10. How We Protect Your Information
We take reasonable technical and organisational measures to protect your personal information against loss, damage, unauthorised access or disclosure. These include secure (HTTPS/SSL) connections, access controls, and the use of reputable payment processors. No online system is completely secure. If a security breach affects your personal information, we will notify you and the Information Regulator as required by POPIA.
11. How Long We Keep Your Information
We keep personal information only for as long as needed for the purposes described in this policy, or as the law requires. For example, we keep order and invoice records for at least 5 years for tax and accounting purposes. When information is no longer needed, we delete it or de-identify it.
12. Your Rights
Under POPIA you have the right to:
- Ask us to confirm whether we hold personal information about you and to request access to it.
- Ask us to correct or update information that is inaccurate, incomplete or out of date.
- Ask us to delete or destroy information we are no longer entitled to keep.
- Object to the processing of your information, including for direct marketing.
- Withdraw your consent at any time (this will not affect processing already done).
- Not be subject to a decision based solely on automated processing that significantly affects you, except as POPIA allows.
- Lodge a complaint with the Information Regulator.
To exercise any of these rights, email us. We may need to verify your identity first, and we will respond within a reasonable time.
The Information Regulator (South Africa) Website: www.inforegulator.org.za General enquiries: inforeg@inforegulator.org.za Complaints: POPIAComplaints@inforegulator.org.za
13. Children
Our website is not aimed at children under 18, and we do not knowingly collect personal information from them without the consent of a parent or guardian. If you believe a child has given us personal information, please contact us and we will delete it.
14. Third-Party Websites
Our website may link to other websites, such as social media pages or courier tracking pages. We are not responsible for their privacy practices, so please read their policies.
15. Changes to This Policy
We may update this policy from time to time. The latest version will always be on this page with the “Last updated” date at the top. If we make significant changes, we will let you know by email or a notice on the website.
16. Contact Us
If you have questions about this policy or how we handle your personal information, please feel free to contact us.
